How Blitzo works, in two minutes
Brands, creators and agencies, and how money flows between them.
2 min read
Blitzo is a marketplace for creator-made ads. Brands publish programs, creators film videos for them, and brands run the best ones as Instagram partnership ads on Meta.
Who pays whom
- 1A creator's video is approved by the brand.
- 2The brand runs it as an ad. Each ad link carries a tracking code unique to that video.
- 3Shoppers click, buy, and the order is matched to the video.
- 4When the order is delivered, the creator's commission unlocks.
- 5On the program's schedule (usually weekly) the brand is charged and creators' wallets fill up.
- 6Creators withdraw to UPI or bank, with no fee.
TipCreators never pay anything. Brands pay a small fee on top of creator earnings, never more than 1.5% of sales and never stacked.