Creators make the ads.
You pay when they sell.
Blitzo connects your brand with Indian creators who film UGC, run it as Instagram partnership ads, and earn a share of every order that actually reaches a customer. No retainers on a hunch. No paying for RTO.
Pick your side of the table
A creator ad engine that only costs money when it makes money
- Post a program once. Creators across India apply, film and submit.
- Approve in a swipe, then launch as Instagram partnership ads in one click.
- Pay a % of delivered sales, per order, per video or on ad performance. Your call.
- RTO and cancelled COD orders never cost you a rupee.
From first video to winning ad, in one place
Review content, launch partnership ads, track every order back to the video that sold it, and pay creators on schedule.
Problem / solution
Unboxing
Hinglish- ✓Ads builtlive12 creatives, 3 ad sets
- ✓Partnership onliveCreator approved in Instagram
- 3Launching to Metain progressCopy, URL and tracking code set
- 4ScalingWinners get budget
How it works
Set your terms
Connect Shopify and Meta, then create a program: what creators earn, which products they can feature, and the brief. Takes about 15 minutes.
Creators film, you approve
Creators apply or join from your invite link, request samples and submit videos. Approve, ask for a revision or pass, right from your phone.
Launch, track, pay
Push approved videos to Meta as partnership ads. Every delivered order is credited to the video that sold it, and creators get paid on your schedule.
COD, RTO, UPI. Handled.
COD-safe commissions
Earnings unlock only when the order is delivered. RTO and cancellations reverse automatically. Brands never pay for parcels that came back.
UPI payouts, ₹0 fees
Creators withdraw straight to any UPI ID or bank account. PAN-based KYC, TDS shown upfront, no withdrawal fee.
Partnership ads, built in
Request Instagram partnership access, track who approved it, and launch ads that carry the creator's name. All without leaving the app.
Rupee pricing, lakh and crore
Every number in rupees, formatted the Indian way. Pay by UPI AutoPay, card, e-NACH or netbanking.
We only earn when you do
No seats, no subscriptions, no contracts. One small fee on top of what creators earn, charged once.
Never stacked: each earning carries exactly one fee on one base. Payment processing is passed through at cost.
Start free- ✓Keep 100% of what brands pay you
- ✓UPI or bank withdrawals
- ✓10% of referred creators' earnings for 12 months
- ✓₹2.5L when a brand you refer hits ₹50L in sales
Questions, answered
What does it cost a brand?+
Nothing to start. No seats, no retainer, no minimums. We add a small fee on top of what creators earn: 1.5% of attributed sales for sales commissions, 1.25% of ad spend for performance payouts, 1.5% of the payment for flat fees, retainers and bonuses. Each rupee is charged once, never stacked.
What about COD orders and RTO?+
Commissions on an order wait until the courier marks it delivered. If it comes back as RTO or gets cancelled, the commission is reversed automatically. You never pay for an order you didn't keep.
Do creators pay anything?+
No. Creators are free forever, keep 100% of what they earn and withdraw to UPI or bank with ₹0 fees. TDS is shown before every withdrawal and you get the certificate at year end.
How do you know which video drove a sale?+
Every approved video gets its own tracking code. It rides on the ad's landing URL, our Shopify app or pixel sees the visit, and the order is matched last-click within 30 days. Brands can also choose Meta-reported attribution per rule.
What are partnership ads?+
Ads that run from your brand account but show the creator's name and handle on top, the way Instagram shows collabs. They usually get cheaper clicks than brand-only ads. Creators approve access once inside Instagram and we track the status for you.
Can a brand lower a creator's rate later?+
No. Rates are locked the moment a creator joins a program. To change terms, a brand creates a new program and the creator chooses whether to join it.
Who owns the videos?+
The creator keeps ownership. Brands get a license to run them as ads for as long as they keep paying the commission. Flat-fee videos get a permanent license once paid.
Do you support Hindi and regional content?+
Yes. Brands can brief in any language, filter creators by language and city, and our review tools work the same for Hinglish, Tamil, Bengali or anything else.
More in the help center.